Ricky Godoy grew his one-person creative company from nothing into a six-figure business in less than four years on Thumbtack. For a while, he thought he had his market figured out. That is, until his requests began to slow.
The New Jersey-based pro found himself in a familiar trap: playing it safe and only quoting on jobs he had won in the past—even though he was interested in doing more than just birthdays and wanted to expand into new markets throughout New Jersey and New York.
By sticking to the same narrow market, Ricky effectively cut himself off from new kinds of customers and jobs.
Then Ricky Tried a New Way to Use Thumbtack to Quote Instantly
Ricky decided to try automatic quoting because he wanted to save time. What he didn’t realize was how much Thumbtack’s new way of quoting would affect how he thought about his target customers.
“All of the sudden I’m bidding on requests that are normally way outside of my comfort zone. And I’m getting hired more because of it,” says Ricky. With Thumbtack automatically sending quotes for him, Ricky was able to reach a whole new group of customers for free.
“You only pay when the customer gets back to you,” Ricky explains. “I don’t have to be as picky about sending quotes, because by the time I pay I know I have a foot in the door.”
Quoting More to Get Hired More
Ricky is now working more than ever without spending time thinking about quotes. By broadening his scope, automatic quotes have helped Ricky’s client base to grow. With over 90 hires to date, Yo Dog Media now has a new problem: growing to meet the demand from Thumbtack.
The New Jersey-based entrepreneur plans to expand his business offerings and is building a team of full-time employees to help him grow across the Tri-State area.
“I’m first to quote these days, no matter what or who I’m quoting. I’ve always said that if I can just get in front of the customer, I can win the job. Automatic quoting makes that happen, and business is stronger because of it.”