This post was contributed by Joel Scott, a DJ and Photo Booth Rental professional on Thumbtack.
I’ve won a lot of jobs on Thumbtack by thinking through three questions: Who is my customer? What is their goal? How can I help them reach that goal?
It’s how I learned to refine my quotes for every kind of event and I’ve been hired 68 times as a result. I even branched into a new business (turn out, customers who want DJs are generally after photobooth operators too).
But Writing the Best Quote Doesn’t Help If You’re Not Fast Enough
Writing strong quotes took me a lot of time, even with quote templates. I remember spending five or six minutes writing a quote, thinking: “This is the perfect message. I’m going to win this one.”
Then, in less than a minute, I’d see a notification pop up on my screen: my quote was too late. I may have crafted the perfect quote but in a market as jammed as New York City your quote has to be more than good. It has to be fast.
Missing a job is never fun. Luckily, these days it happens less often with Instant Match doing the quoting for me.
Now Instant Match Quotes Automatically for Me
Instant Match frees me of the dread of seeing a Thumbtack “sorry” message by automatically quoting on the jobs that are right for me. That means never missing a request, while saving my time (and sanity) for my sets. And because I’m only charged when the customer reaches out, the quotes themselves are free.
In the process of setting up Instant Match I had to sit down and take the time to really think about my preferences, messaging, and pricing. I had to figure out what my business is and how we operate.
And with quoting off my hands, I can spend my time thinking about everything from lighting to photography, and how to build a business that can handle all sides of an event.
